With over 0 visual impressions a day, only the iconic ones work.

We turn complex stories into iconic visual language.

De Designpolitie is a branding agency and design agency based in Amsterdam. We create bold, simple and clever design that communicates powerful ideas.

Since 1995, we’ve worked with organisations worldwide on societal challenges, because why we design matters as much as what we design.


A selection of projects

Progressief Nederland — Campaign, Event Design, Identity, Motion

Merging two parties into one progressive movement

Movies That Matter — Identity, Strategy

Every screen matters.

Vereniging Eigen Huis — Identity, Strategy, Typography

Uniting all home owners under one roof.

What Design Can Do Delhi — Event Design, Identity, Motion, Typography

Weaving perspectives.

Pictoright — Identity, Motion, Strategy

What would be a world without pictures?

KPN — Annual Report, Campaign, Film

Connecting the Netherlands.

What Design Can Do — Event Design, Identity, Motion

Design like you give a damn.

De Groene Amsterdammer — Illustration

The world according to De Groene.

Artis — Campaign

Nature can be found in almost everything.

What Design Can Do Mexico — Campaign, Event Design, Identity, Motion

Heritage through a new lens.