Who we are and what we do – De Design Politie
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We transform complex stories into iconic visual language.

What we do

Design Politie is a graphic design studio in Amsterdam. We specialise in creating bold, simple, and clever designs that communicate powerful messages. Since 1995, we’ve worked with clients worldwide to tackle societal challenges—because why we design is just as important as what we design.

How we do it

We prioritise honest collaboration. By deeply understanding the core of each project, we design with intention, focusing on what truly matters. Whether it’s for a client, a coalition we are part of, or our own initiatives, our approach is straightforward: evaluate, design, and deliver impactful results.

Why it matters

Design can drive change. We believe in using our skills to inspire positive action on issues such us climate change and social justice. Graphic design has the power to clarify, motivate, and persuade, helping to create a better world.

How we work

Strategy

Together, we identify the core of the question. This becomes the driving force behind every decision we make and thus the foundation of the work.

Concept

We transition from strategy and words to visuals and tone of voice. We explore how the concept best aligns with the strategy and how the message best communicates with the target audience.

Design

We expand the concept into a graphic system that works across different levels and media – print, digital, interactive, spatial, static, and moving. The graphic system ensures a recognisable unity and makes it easy to add assets in the future.

Implementation

We apply the new visual system to various assets, from signage to websites. We document the style in an online manual and templates.

Our services

Strategy

Brand strategy
Positioning
Design thinking
Target audience

Branding

Visual identity
Motion identity
Implementation
Editorial
Posters & Print

Campaigns

Brand campaign
Social campaign
Event design
Exhibitions

Clients & Work

Some recognition

Internship?

An internship at our studio consists of a period of 3 to 6 months and is available for students who are in or past their 3rd year of some form of higher design school. We offer internships for graphic design, interaction design and design management students or recently graduated designers (under the Erasmus program).

Interested?
Please send an email with your awesome portfolio, cv and motivation letter:
internship@designpolitie.nl

We’ll get back to you asap!